Nike shared the news and Bradford’s new role in Washington, DC, on April 27, when Bradford joined the U.S. Department of Agriculture (USDA) to encourage American Indian youth to eat healthy and stay active.
Bradford, an enrolled member of the Cherokee Nation, planted heirloom American Indian crops and indigenous vegetables in a garden, called The Roots of American Agriculture, with more than 30 American Indian students and USDA officials on April 27. Practicing traditional native planting techniques, they celebrated the enormous contributions American Indians have made to the foods eaten regularly across the country and globe. The garden is part of the USDA’s People’s Garden Initiative, which promotes the establishment of school and community gardens.
"Through programs like 'Fuel Up to Play 60' and Let's Move!, the Obama administration is helping get kids active in order to help them have a healthy future," said Vilsack. "Our partners at the NFL and across the country are key to engaging kids in an exciting way that teaches them that physical activity can be fun, while also important to their health."
Bradford and Vilsack noted that a recent study of four year-old children found that obesity is more than twice as common among American Indian/Alaska Native children than among white or Asian children. In 2002, nearly 15 percent of those receiving care from the United States Indian Health Service (IHS) were estimated to have diabetes.
For more on the subject, see Bradford Promotes Healthy Lifestyles.