Pine Ridge-based company creates new food category with buffalo energy bars
The Tanka Bar, which pairs prairie-raised American buffalo with Wisconsin cranberries, is a modern artisanal take on a traditional Native American recipe for “wasna” or “pemmican,” which has been described by many nutritionists as the perfect energy food. The 100 percent natural bar is 70 calories per 1 ounce serving and no trans fats.
According to Karlene Hunter, CEO of the company, which is based in Kyle, S.D., on the Pine Ridge Indian Reservation, the Tanka Bar introduces a new product category: the meat-based energy bar. “Tanka Bars don’t taste medicinal or like a candy bar,” Hunter said. “They are tender, flavorful and good for you. We’re convinced that once people taste them, they’ll choose pure meat protein-based energy over ‘enhanced’ cereal bars every time.”