Um, Not Make Believe
Dear Make Believe Clothing Company,
You might need to sit down for this news. It might come as a shock. Guess what? American Indians are not "make believe." There are real Indians alive today! Omg, I know, right? Your shirt seems to imply that we're pretend or fantasy characters.
Actually, since the company name is Make Believe, they probably didn't intend much of a message. They probably could put any dreamy or starry-eyed person above the logo. (Note the stars where an earring should be.) Be like an Indian, or anyone who thinks, and "make believe."
Whatever the message is, the shirt fails because it's unclear. It also fails because that message has nothing to do with Geronimo. You could find Indians who "make believe," but they probably won't be death-dealing warriors like Geronimo. Put Sherman Alexie or Louise Erdrich on the shirt and then you can talk about Indians who make believe.
For more on the subject, see AIM Fights "Runs with Beer" T-Shirt and Michigan Opposes "Indian Name" T-Shirts.