December 11, 2006

Audiences like Apocalypto

Gibson movie opens at No. 1The R-rated chase story set in the last days of the Maya empire drew solid but not spectacular crowds with $14.2 million in box-office receipts. To Walt Disney Co., the film's distributor, it overcame industry doubts about Gibson's marketability after his well-publicized anti-Semitic tirade and drunk-driving arrest this July in Malibu.

"They judged the movie, not the man," said Chuck Viane, Disney's president of distribution. "It's so hard to get noticed in this crowded marketplace, but here is a film that on its face said, 'I'm fresh, I'm creative, I'm different,' and people responded to that."

4 comments:

writerfella said...

Writerfella here --
What one cannot see in the shot from APOCALYPTO illustrating this post is that Mel Gibson was just three feet to the right of the frame, risking the same fast waters as his actors as he intended them to do nothing that he would not do himself as the director. That in itself should speak of the man's devotion to his craft.
All Best
Russ Bates
'writerfella'

Rob said...

I have copies of the river-crossing photo with and without Gibson in it. Sure, he's devoted to his craft--the craft of drenching the screen in blood. People like his movies for the same reason they like The Texas Chainsaw Massacre.

Christopher Rowland said...

Don't forget to mention the fact that he must have had every representative of the "Hollywood Wanna Be famous Screen Extra's Guild Indians"(HWBFSEGI) to choose from.
LOL

writerfella said...

Writerfella here --
Oh, wow, is there yet another film industry union that one would have to join in order to be a member of the industry? Like the I.A.T.S.E., which stands for The International Association of Theatrical Stage Employees And Motion Picture Machine Operators? Remind writerfella that he has no reason to join any more of such unions. WGAw and SAG and IATSE are quite enough...
All Best
Russ Bates
'writerfella'