June 02, 2010

Indian jewelry sold on QVC

Unique Necklace Created by Collaboration of Four Native Designers Will Be Featured at the SWAIA Auction GalaA handmade, one-of-a-kind necklace will be the signature item at the Southwest Association for Indian Arts (SWAIA) Live Auction Gala at the August Santa Fe Indian Market. The collaborative work is by four award-winning Native American artists. The Auction Gala, sponsored by Carolyn Pollack Jewelry, is a benefit for SWAIA, presenter of the world-renowned Indian Market held each year in Santa Fe.

The SWAIA Live Auction Gala, August 21 at the La Fonda Hotel in Santa Fe, is one of the most sought-after tickets of Indian Market weekend. This year, the auction will conclude with an opportunity to purchase a sensational necklace created by renowned Native American designers Roderick Tenorio, Veronica Benally, Fritz Casuse, and Cody Sanderson.

Valued at $39,000, the necklace is being donated for the benefit auction through the generosity of the four artists. The inspiration for the finely crafted necklace comes from nature and features butterflies created by each designer mixed among flowers and Native American symbols.
And: “Although a collaboration, the necklace has a unique contribution from each of the designers,” Carolyn Pollack said. “Each of the four artists designed one of the butterflies and they each have their own style, and yet they all came together in this piece. Fans of each designer will recognize instantly the butterfly that designer created, and yet everyone’s work is integrated into the whole. It was truly a creative collaboration, and I think the end result is a stunning work of wearable art.”

Through a partnership that stretches back as far as 10 years, Carolyn Pollack Jewelry licenses and manufactures designs from all four Native American designers—Tenorio, Benally, Casuse and Sanderson—and introduces their designs to millions of viewers nationwide by featuring their work on QVC®, QVC.com, in their own retail stores, and online at www.CarolynPollack.com.

“We’re excited to see iconic American Indian jewelry of New Mexico evolve in an exciting direction and become an international sensation on television,” said Dr. Bruce Bernstein, SWAIA executive director. “The collaborative piece brings attention to the four Native American designers whose success stories include the way they’ve launched successful businesses and partnered with Carolyn Pollack Jewelry to license their designs.”
Comment:  For more on Indian jewelry, see Roanhorse Jewelry Funds Breast Cancer Cards.

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